Actor Irrfan Khan's creativity knows
no bounds and is not limited to his acting.
The 'Piku'
star now has come up with a unique idea to promote his new film 'Madaari' in
the cinema houses.
The
49-year-old actor has suggested placing interactive standees with damru's in
multiplexes.
People
will need to hit the damru and write the issues affecting the society on the
standees.
The idea
behind the concept is to make a noise about the idea's affecting the society
and to wake up the nation and take responsibility of the situation.
Damru's
have a very special significance in the film and this indeed is a very unique
way to convey a social message.
At the
song launch of 'Dama Dam' from 'Madaari', Irrfan was completely in character.
As he
entered with a damru in his hand, he announced, "Hum apna kaam karenge,
apna dharm nibhaayenge, dugdugi bajaayenge...koi jaage na jaage...dam damaa dam
dam damaa dam," with the spotlight on him, the actor made a call, asking
the nation to wake-up from its state of unawareness.
The
actor's upcoming film has created a lot of buzz and has created an audience
awaiting the release.
The
trailer of 'Madaari' has been received extremely well and has resonated with
the audience.
The film
is slated to release on July 22.
Representative
Image
Source: ANI
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